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Press Release
hsmith@howardsmithlaw.comThis lawsuit is for anyone who acquired securities in Wix.com Ltd. (NASDAQ: WIX) from February 19, 2025 through May 12, 2026.
The lawsuit alleges that the Company and certain of its executives violated federal law. Specifically, the lawsuit alleges that, throughout the time period mentioned above, the Company misled investors regarding its financial condition. More specifically, the lawsuit alleges that the Company misled investors by overstating the competitiveness and performance of its AI product offerings relative to those offered by other companies and also by understating the costs associated with developing and promoting its AI product offerings, thereby overstating the commercial and financial benefits of the Company’s AI product offerings.
On May 21, 2025, Wix reported first quarter 2025 financial results, including a 12% year-over-year increase in bookings, but maintained its full-year 2025 revenue guidance of $1.97 billion to $2.00 billion, below analyst expectations. The Company’s conservative outlook raised investor concerns regarding its business prospects, growth trajectory, and competitive position. On this news, the price of the Company’s stock dropped precipitously on unusually heavy trading volume. Then, on November 19, 2025, Wix reported third quarter 2025 financial results, disclosing that rising post-acquisition costs associated with Base44 were materially negatively impacting its financial results and offsetting the benefits of AI-related tailwinds. The Company explained that these costs primarily consisted of AI compute and marketing expenses. On this news, the price of the Company’s stock again dropped precipitously on unusually heavy trading volume. Finally, on May 13, 2026, Wix reported first quarter 2026 results, including earnings and revenue below consensus expectations and a sharp decline in operating margins, which it largely attributed to weakness in its professional developer business. During the accompanying earnings call, management acknowledged that professional developer customers were increasingly using competing AI tools, Wix Harmony lacked key capabilities, product updates and innovation had been delayed, and the Company had fallen behind the evolving workflow needs of professional developers. On this news, the price of the Company’s stock again dropped precipitously on unusually heavy trading volume.
The Law Offices of Howard G. Smith seeks to recover damages on behalf of class members. If you acquired securities in Wix.com Ltd. (NASDAQ: WIX) from February 19, 2025 through May 12, 2026 you may join the lawsuit by submitting your information online, or you may call the Law Offices of Howard G. Smith and speak to Mr. Smith directly to learn how he can protect your rights.
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